24/7 Access Private Gym

Why We Created a Private 24/7 Training Space (And Who It’s For)

Training & Recovery
August 19, 2025•3 min read

The dream behind Primitive x Swole AF has always been about more than building muscle. Since opening our original group gym in 2019, we’ve been focused on creating a space where people feel like they belong. Where consistency is encouraged, and progress is personal.

But as our community grew, so did the need for flexibility. Life doesn’t run on a perfect schedule, and we realized some people needed a space where they could train on their own terms, on their own time, with the right tools and none of the chaos. That’s how our Private Gym was born.

We opened this space for members who want freedom in their fitness routine. Whether you’re up before the sun or hitting the gym after a long shift, our 24/7 access means the door is always open... literally. You can unlock it with your phone and walk into a clean, quiet gym stocked with everything you need: cable machines, squat racks, free weights, showers, recovery tools like cryo and infrared sauna, and even private massage rooms.

And if you’re a HYROX athlete or training for your first race, this space was built with you in mind too. We’ve got all the equipment you need to prep for race day including wall balls, lunge sandbags, Ski Erg, Row Erg, a sled and kettlebells. You won’t find that kind of setup in just any gym.

Private Gym 24/7 Access

But this space isn’t just about convenience, it’s about mindset. Some people thrive in the energy of a class, and others are most focused when it's just them and the barbell. If you’re someone who likes to train solo, move at your own pace, or just needs a space that fits around an unpredictable schedule, the private gym was built for you.

It’s not about working harder than anyone else, it’s about removing the roadblocks that keep people from showing up. No rush-hour crowds. No waiting for equipment. No pressure to perform. Just a reliable place to train, recover, and keep moving forward, no matter what life throws at you.

Even though the space is quiet, you’re not alone in this. You’ll still see familiar faces, and if you ever need support or structure, our personal trainers are right here. They’re available for 1-on-1 training, custom programs, and nutrition guidance all based in the Private Gym.

We didn’t create this space to separate people. We created it to support more of them. It’s our way of saying: we see you. Whether you’re starting over, chasing a big goal, or just need fitness to fit your life instead of the other way around, we’ve got you.

Come take a look. Try a day and see how it feels. Because this isn’t just a private gym, it’s your space to stay consistent, stay committed, and stay in control of your own progress.

>>> Come Try a Free Day Pass <<<

Written by the Primitive Movement x Swole AF Team

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